Costco in Taiwan

The Costco in Taiwan imports dough for its NY-style bagels from the U.S., so the bagels taste exactly as they do in New York and the store sells 54,000 of them every week. But along with bagels, the store also sells sea cucumber and braised beef noodle soup. That may explain why there's always a long line to get into Taiwan's only warehouse store, and why the Taiwan outlet is Costco's second most profitable store in the world (the most profitable is in Korea). Private label brands (Kirkland) and a return policy are all new innovations in this market, and the company hopes the lessons learned here will help it conquer its next Asian target: China.