On Monday, Groupon launched its operations in China, the world's largest Internet market. In doing so, the company faces daunting challenges such as intense competition, price pressures on the Groupon business model, and a fractured market. Groupon hopes to overcome some of these challenges by capitalizing on the business knowledge and relationship network of its local Chinese partner, one of China's largest internet companies.
Groupon's Big China Gamble - WSJ.com
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